Number of employees
License duration
Starta.one
Analyze net profit from each sold 10-session package and track the real margin of services like lymphatic drainage massage, factoring in costs of cream-oil and staff labor.
Starta.one is an AI CRM for service businesses. It combines online booking, client management, finance, team scheduling, and marketing into a single system — configured and operated by AI. Over 1,000 businesses use Starta. Massage studio and P&L report is a combo where Starta shines: AI already knows your industry's specifics and tailors the system to your processes.
You get a full financial picture without manual calculations, seeing the actual cash balance after each procedure. When a client buys an anti-cellulite massage or books a 60-minute session, the report instantly factors in the cost of consumables and the therapist's commission. This lets you accurately assess discount effectiveness on course packages and understand which directions, like therapeutic massage, bring the most benefit to your studio, helping you make informed decisions on growth strategy and cosmetics procurement.
Massage requires regularity for results. Without reminders, clients keep postponing the next session, disappear, and never finish the course — you lose revenue and outcomes.
A massage therapist can't pick up mid-session. Every missed call is a potential client who books with your competitor instead.
The main financial trap for a massage studio owner is incorrect accounting of prepayments for courses. When a client buys a 10-session package, the business gets a large sum upfront, which often creates an illusion of overprofit. However, this money is an actual liability that must be fulfilled over a month or longer. Without a clear P&L report, it’s hard to understand what portion of these funds is net profit and what will go to paying the therapist and studio rent during subsequent visits.
This issue is especially acute with complex procedures like LPG massage or lymphatic drainage massage, where equipment depreciation and energy costs are higher than usual. The financial report lets you break down total income from the package by each visit, factoring in cream-oil costs and other consumables for each 60-minute session. This helps avoid situations where the studio is busy with package sessions at month-end but lacks real money for new purchases.
Also, it’s important to consider the package expiration. If clients don’t attend sessions on time, financial indicators can be distorted. Analytics let you see visit dynamics and respond promptly to schedule gaps. By analyzing profitability by categories, you might find that stone therapy or Thai massage bring more margin than classic massage, even with fewer bookings. This allows adjusting marketing strategy and focusing on the most profitable directions for your studio.
Three day-to-day moments where the difference is obvious.
Massage requires regularity for results. Without reminders, clients keep postponing the next session, disappear, and never finish the course — you lose revenue and outcomes.
You see net profit from every classic massage or osteopathy session right after client payment.
P&L report: profitability per therapist and massage type
You see net profit from every classic massage or osteopathy session right after client payment.
Compare the real benefit anti-cellulite massage brings versus relaxation massage, considering cream-oil costs.
Calculate profitability of each specialist, factoring in their percentage from procedures and hours worked.
Control income from prepayments for courses and track how session usage affects your current cash gap.
Receive alerts about unusual increases in disposable sheets or cream-oil costs during peak loads.
When a client finishes a sports massage or a 90-minute session, the admin or therapist closes the entry in the system, automatically writing off used consumables.
Enter expenses for cream-oil purchases, utilities for the studio, and therapist payments directly into the financial module for precise calculation.
Open the P&L report to see how much money remains after all deductions and plan business scaling based on real numbers.
Clients book themselves — choosing therapist, massage type, and time
Room and therapist schedules without conflicts or idle slots
Session reminders and motivation to continue the course
Client card: problem areas, contraindications, session history
Therapist payroll calculated automatically
Course packages with automatic visit tracking
Gift certificates — a popular gift that brings new clients
AI will analyze your business in 5 minutes and show where you lose margin and how to increase net profit.
Access to StartaAI
Extended access to StartaAI
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Yes. Starta adapts to the specifics of your industry — from services and pricing to payroll and analytics. The AI takes massage studio workflows into account and helps you get the most out of p&l report.
Starta Lite is free. Starta Pro pricing depends on team size and license duration. Calculate your exact price in the calculator above on this page.
No. The P&L is generated automatically from your orders and cash operations. If you manage bookings and record expenses in Starta, the report is always up to date.
Yes. If you have multiple locations, the P&L report shows results for each one separately and a combined total across your entire network.
AI automatically analyzes your P&L and highlights important findings: why expenses rose this month, which service is losing margin, which days of the week have the lowest profit. It's like having a financial analyst working 24/7.
Yes, you can set specific write-offs for cream-oil or disposable materials per service. This lets you see the exact margin of therapeutic massage or relaxation treatments in the P&L report.
You can split received revenue and actual earned income for provided services. You'll see real profit only for sessions already completed, protecting your business from cash gaps.