Bonuses are awarded automatically on every completed order — no plastic cards or stamps. Every morning, AI shows you which customers with accumulated balance need a personalized bonus reminder to return before they go to a competitor.
Free plan forever · no credit card · first loyalty card set up in 2 minutes
Starta.one is an AI CRM for service businesses. It combines online booking, client management, finances, team scheduling, and marketing in one system — configured and operated by AI. Over 1,000 businesses use Starta.
You have 800 customers with loyalty cards. Today three of them showed up without theirs. Admin flips through the journal by last name, gets confused, suggests 'come back with your card next time'. Customer leaves feeling like their discount was 'revoked'. A program designed to retain customers just frustrates them instead.
Customer visits you 8 months in a row, accumulated a serious balance — but that balance only 'exists' in your accounting software. Customer gets no SMS, doesn't see the app, can't remember how much credit they have. After two missed visits, they go to a competitor where 'at least they talk to you'.
Once a month admin says 'we gave out $210 in credits'. Is that worth it? How many of those customers came back a SECOND time because of the bonus versus how many would've taken a discount anyway? Without a 'bonus → visit → revenue' link, the program becomes just an expense.
Set up bonus accrual rules: percentage of order total, fixed bonus per visit, or tiered discounts. All automatic.
Customers authenticate with their phone number. Bonuses appear in the Starta.one app and at booking. No one will forget their card at home.
When an order completes, bonuses are awarded instantly. No manual entry needed — the system handles it all.
You decide how many bonuses can be redeemed at once, which services they apply to, and whether there's a minimum spend. Full control over your program.
AI looks at accumulated balance and behavior: customers with $30 in credits who haven't booked in 21 days get 'You have $30 in bonuses — book by the 15th or they expire.' No guesswork — admin gets a ready-made list of 5–10 customers with personalized messages every morning.
AI tracks each customer's unique booking cycle (books every 3 weeks, every month, etc.). If a customer with $30 in bonuses misses their usual booking window, AI flags 'at-risk' and prepares a personalized offer (double bonuses on next visit, for example). They come back before they switch to a competitor.
Choose the type (accumulation or discount), set your bonus accrual and redemption rules. Takes 2 minutes.
On first visit or booking, customers automatically receive a digital card linked to their phone number. No forms, no sign-ups.
Bonuses are awarded automatically when orders complete. Customers see their balance in the app. AI generates a daily 'who to text with a personalized bonus offer' list and flags at-risk customers. Admin just hits send.
The most common alternative to digital loyalty cards in service businesses is either paper cards with stamps or a standalone app (like LoyaltyPlant or UDS) disconnected from your calendar. Here's why both hit a wall at 500 customers:
Customers forget them (statistically, 40% of the time), stamps smudge or get forged, cards get lost — the program 'resets' and customers feel cheated. Without data on who accumulated what and when they last visited, you have no tool to win them back — just hope they come on their own.
Customer installs another app, forgets password, deletes it after a month. Admin has to manually enter the discount at checkout — and forgets to do it 30% of the time. Payouts appear as a separate expense line that has no connection to revenue — you're paying for loyalty without knowing if it works.
'I've seen you three times — here's 10% off.' Next visit, a different staff member: 'Are you a new customer?'. Tracking based on memory means random discounts. Long-time customer treats it as expected — when you remove it, they churn, going to a competitor who 'valued their years of loyalty'.
AI will show you what percentage of your customers aren't coming back and how loyalty cards could change that.
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Loyalty cards are included in the Starta.one Pro plan. There is no limit on the number of cards or customers.
No. Everything works digitally — customers authenticate with their phone number. Bonuses appear in the Starta.one mobile app and on the booking page.
Yes. You can create multiple loyalty cards with different rules — for example, double bonuses on premium services or a special card for VIP customers.
AI does two things admins typically don't have time for: 1) Every morning it builds a 'who to send a personalized bonus offer to today' list — customers with accumulated balance and overdue booking cycles get SMS with a personal message and ready-to-send text; 2) it finds at-risk customers before they churn and prepares an offer (double bonus on next visit, complimentary upgrade). Admin just hits send. AI turns on automatically with loyalty cards — no extra setup needed.