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Starta.one
Digital loyalty cards let clients earn bonuses for every tattoo session, making complex sketches or large projects much more affordable for your regulars.
Starta.one is an AI CRM for service businesses. It combines online booking, client management, finance, team scheduling, and marketing into a single system — configured and operated by AI. Over 1,000 businesses use Starta. Tattoo studios and loyalty cards are a combo where Starta shines: AI already knows your industry’s specifics and configures the system to fit your workflows.
When a client finishes a complex color job, the digital card automatically adds cashback, a nice bonus for their next visit. At booking for a mandatory check-up or a 6-week touch-up, the admin instantly sees the accumulated points and offers to use them for payment. This approach motivates guests not to postpone new ideas, as the earned bonuses cover part of the cost of supplies or artist’s work, turning a regular session into a smart investment in body art.
A tattoo session is 2-6 hours of work. A cancellation the day before means an empty slot that can't be filled. Without deposits, you bear all the risk.
Discussing designs, confirming sizes, choosing times — dozens of messages per client. You spend evenings messaging instead of creating.
One of the biggest challenges in the industry is clients who get a small minimalist tattoo and disappear for a long time. The loyalty program changes this dynamic by turning every spent dollar into an investment in the next sketch. When people see that after the first session they already have a balance to partially cover the next visit, the psychological barrier to rebooking disappears. This is especially important for large projects in realism or neotraditional styles, where the process is split into several stages.
The bonus system also effectively motivates clients not to skip important steps like the post-healing check-up or the 6-week touch-up. Instead of spending evenings reminding them on Instagram, you offer a small bonus for the visit to check the healed work quality. This ensures your inked portfolio looks perfect, and clients feel professionally cared for. This approach builds long-term trust in the studio, turning casual visitors into loyal brand fans.
Additionally, digital cards help manage studio load more efficiently. If clients know they can use points to get priority booking for limited slots with top artists, they treat appointments more responsibly. The points system without direct discounts preserves the art’s value and stable average check, while creating a sense of belonging to an exclusive community. This works much better than one-time promotions that only devalue the tattoo artist’s detailed and sterile work.
Three day-to-day moments where the difference is obvious.
A tattoo session is 2-6 hours of work. A cancellation the day before means an empty slot that can't be filled. Without deposits, you bear all the risk.
Clients get a percentage of the artist’s hourly rate credited to their virtual account for future projects.
Loyalty Cards takes over the part of running a tattoo studio that quietly eats 1-2 hours a day — no spreadsheets, no chasing replies, no fatigue mistakes.
Clients get a percentage of the artist’s hourly rate credited to their virtual account for future projects.
The bonus card is linked to the phone number, so clients won’t forget it when coming for a complex black-and-white tattoo.
The system updates the balance as soon as the artist turns off the tattoo machine and closes the visit in the calendar.
You decide what part of the cost for minimalism or realism clients can cover with previously earned bonuses.
Encourage clients to come for the mandatory check-up after a month by awarding extra points for this short visit.
During idea discussion, the artist creates the client profile, and the digital loyalty card activates automatically when the first payment is made.
When the tattoo session ends, the admin processes the payment, and the system instantly calculates bonuses for used supplies and artist’s work.
The client receives a notification about their bonus balance, a perfect reason to book the final touch-up or a new neotraditional project.
Clients book themselves, choosing artist and style
All artists' and station schedules in one place
Online deposits — fewer cancellations and empty slots
Session reminders and preparation instructions
Client card: designs, body zones, allergies, session history
P&L report: profitability per artist and style
Artist pay — commission per session, bonuses
Gift certificates — a new channel for acquiring clients
AI will show what percentage of your clients don’t return and how loyalty cards can change that.
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Yes. Starta adapts to the specifics of your industry — from services and pricing to payroll and analytics. The AI takes tattoo studio workflows into account and helps you get the most out of loyalty cards.
Starta Lite is free. Starta Pro pricing depends on team size and license duration. Calculate your exact price in the calculator above on this page.
No. Everything is digital — clients are identified by phone number. Bonus balances are visible in the Starta mobile app and on the booking page.
Yes. You can create multiple loyalty cards with different rules — for example, double bonuses for premium services or a special card for VIP clients.
Yes, you can create different service categories and assign specific earning rules. For example, complex color work can earn a higher percentage since it usually takes more time and expensive needles.
You can set a rule where bonuses are voided or not awarded if rescheduling rules are broken. This encourages clients to respect the artist’s limited slot and notify changes in advance.