Number of employees
License duration
8.99€6.29€ /month
75.52€ per 12 Months
Starta.one
A loyalty card with accumulating bonuses motivates guests to return for complex hair coloring and lash lamination at your salon, increasing visit frequency and average check.
Starta.one is the AI CRM for service businesses. Everything for running a Beauty Salon in one system — from client booking to payroll — while AI handles the routine. Over 1,000 businesses already run on Starta.
Imagine after a manicure, the guest gets a notification about reaching a new loyalty tier. Seeing their accumulated bonuses, they’re more likely to book an expensive spa pedicure or complex hair coloring via your Instagram link. Automatic status assignment lets the admin offer personalized perks without extra calculations. This turns a regular visit into a long-term care strategy, where the client consciously chooses a full service package to maintain their special status at your salon.
Without automatic reminders, salons lose 10-15 clients per week. Stylists sit idle and you lose revenue along with team morale.
Color, care products, disposables — it's all money. Without tracking, you don't know the true cost of each service or where profit leaks.
The biggest challenge in the beauty industry is low client retention when they come for a single inexpensive procedure. A multi-tier loyalty program solves this by creating a growth game mechanic. When a client knows that after their fifth gel polish visit they’ll reach Gold status with higher cashback, they’re less likely to switch to a competitor. This builds a strong habit of visiting your salon.
Status tiers let you segment your base and offer perks to your most profitable clients. For example, VIP clients who regularly get highlights or keratin straightening can get early booking access to top stylists or a free eyebrow shaping bonus with their main appointment. This isn’t just a discount, it creates a feeling of special treatment unavailable elsewhere.
Beyond psychology, the loyalty program directly impacts average check. Clients with accumulated bonuses are more willing to add services like paraffin therapy during a manicure or professional aftercare post-coloring. Using points to cover 15 – 20% of a new procedure’s cost makes trying a new service psychologically easier, expanding their regular service basket over time.
Three day-to-day moments where the difference is obvious.
Without automatic reminders, salons lose 10-15 clients per week. Stylists sit idle and you lose revenue along with team morale.
Set higher cashback percentages for complex hair coloring or balayage to encourage clients to choose pricier procedures over basic services.
Loyalty Programs takes over the part of running a beauty salon that quietly eats 1-2 hours a day — no spreadsheets, no chasing replies, no fatigue mistakes.
Set higher cashback percentages for complex hair coloring or balayage to encourage clients to choose pricier procedures over basic services.
The system automatically upgrades visitors to Silver, Gold, or VIP tiers when they reach certain spending thresholds on manicure and other services.
Set special bonuses that can only be spent on spa pedicure or lash lamination, increasing stylist workload during free hours.
Clients see their current points balance and loyalty status directly when booking via Instagram links.
Track how having a bonus account affects client return rates and whether it helps shorten intervals between care procedures.
AI sees: Anna has 5 of 6 visits to Gold (eyebrows every 4 weeks + permanent makeup every 8). Every morning admin gets: 'Anna, one more visit to Gold and priority booking with top artist — slot available this week'. Admin just sends — no guessing.
AI tracks VIP retention rules (e.g., 6 services per half-year). If a regular client missed her usual lash extension or permanent makeup cycle — AI prepares SMS: 'Keeping your VIP — double bonus on next visit this week'. Targeted offer keeps the client in top tier.
When booking via online form or admin, the system identifies the client by phone number and shows their current loyalty tier and available bonuses.
Once the stylist closes the visit for a service package, the system instantly credits points to the virtual card, considering the service category and individual cashback percentage.
At the next booking for manicure or lash lamination, the client can pay part of the cost with accumulated points, significantly boosting salon loyalty.
Clients book themselves 24/7 — choosing stylist, service, and time
All stylists' schedules in one place, no overlaps or conflicts
Auto-reminders 24 and 2 hours before — minus 70% no-shows
Supply tracking: know the cost of each service and when to reorder
Real-time P&L report: profit per stylist and service
Salaries calculated automatically — commission, base rate, bonuses
Loyalty cards bring clients back — rewards for every visit
Full client history: treatments, preferences, allergies
AI will analyze your business in 5 minutes and show how many clients don’t return and how a bonus program can change that.
Access to StartaAI
Extended access to StartaAI
14 days free • No card required • We'll transfer your data from another CRM
Yes. Starta adapts to the specifics of your industry — from services and pricing to payroll and analytics. The AI takes beauty salon workflows into account and helps you get the most out of loyalty programs.
Tiered loyalty programs are included in Starta.one Pro. No limits on tier count, program count, or client count.
Yes. Clients see their tier (Silver/Gold/VIP), bonus balance, and how many visits or spend until the next tier — in the Starta.one mobile app and on your online booking page. This is the main driver: clients consciously book sooner because they're "almost Gold".
Yes. You can create separate tiered programs for different client segments — for example, a standard program for all clients and a separate "corporate" program with custom tiers for B2B partners.
AI does two things most admins don't have time for: 1) Every morning, it lists "one visit away from Gold" or "ready to promote to VIP" with SMS copy ready — "You're 7 of 8 visits to Gold, book by the 20th and lock in +10% lifetime". 2) It spots at-risk clients (e.g., VIP who booked only twice in 3 months instead of 6) and drafts a targeted offer to save their tier. Your admin just hits send. AI turns on automatically — no extra setup needed.
Yes, you can assign a lower bonus percentage for keratin straightening or hair botox, where product costs are high, and a higher percentage for low-cost services like eyebrow shaping.
You can configure the system to deduct bonuses for no-shows without notice or award extra points as an incentive for prepayment on coloring, which encourages client discipline.
AI does two things: 1) Every morning it lists 'who needs 1 service (eyebrows, permanent makeup, lash extensions) to reach the next tier' with ready SMS text; 2) It spots VIP clients who might lose status due to missed cycle and prepares a targeted offer (double bonus, free eyebrow touch-up) — keeping the client in top tier. Admin just hits send.