Number of employees
License duration
8.99€6.29€ /month
75.52€ per 12 Months
Starta.one
Turn one-time visits into regular workouts by encouraging timely membership renewals and extra service purchases through automatic bonus points for every check-in at reception.
Starta.one is the AI CRM for service businesses. Everything for running a Fitness Studio in one system — from membership sales to attendance analytics — while AI handles the routine. Over 1,000 businesses already run on Starta.
When a client regularly attends group classes or stretching, they earn cashback that can be used as a discount on the next 12-session membership. This creates extra motivation to avoid missing workouts and no-shows in group classes, as every activity brings them closer to VIP status. The trainer sees the guest’s loyalty and offers a personal training session for bonus points, strengthening the emotional connection with the studio and ensuring the client won’t switch to competitors after the current cycle ends.
Without reminders and motivation, members skip workouts. Their results suffer, they get frustrated, and they don't renew their membership.
Capacity limits, waitlists, trainer substitutions, cancellations — all requiring manual coordination and constant admin attention.
The main challenge in fitness is that the initial client drive fades after the first weeks of training. When someone buys a 12-session membership, they intend to change their life, but daily routine often leads to missed workouts. Implementing a tiered loyalty system turns a simple gym visit into an engaging gamified experience. Every successful check-in at reception brings the client closer to Gold or VIP status, where perks like free membership freezes or priority on waitlists for popular classes await.
The loyalty program becomes a powerful tool to manage studio occupancy. For example, you can award extra bonuses for attending group classes in the morning or new directions like pilates reformer or functional training. This balances the load on trainers and equipment without direct price cuts. Clients gain extra value by feeling special, while the studio secures a steady flow of visitors even during slow hours.
Additionally, the loyalty system helps discipline visitors. Setting a rule that bonuses are only preserved if cancellations happen at least 6 hours before class start significantly reduces no-shows in group sessions. Clients become more responsible as they don’t want to lose progress in the program. As a result, admins spend less time manually adjusting schedules, and the business enjoys predictable revenue and a loyal community that stays for years.
Three day-to-day moments where the difference is obvious.
Without reminders and motivation, members skip workouts. Their results suffer, they get frustrated, and they don't renew their membership.
Clients automatically move from Silver to VIP status, earning higher bonus percentages with each membership renewal or personal training purchase.
Loyalty Programs takes over the part of running a fitness studio that quietly eats 1-2 hours a day — no spreadsheets, no chasing replies, no fatigue mistakes.
Clients automatically move from Silver to VIP status, earning higher bonus percentages with each membership renewal or personal training purchase.
Award points for every actual studio visit, encouraging clients not to miss classes and to use their 12-session membership faster.
Allow members to pay with accumulated bonuses for freezing memberships, locker rentals, or one-time visits to the cardio zone for friends.
Track how the loyalty program affects visit frequency for crossfit or pilates reformer and segment your most profitable athletes.
The system automatically reminds clients about their points, prompting them to check the class schedule and book the next functional training.
AI sees: client has 5 of 6 membership renewals to Gold (12-month threshold). Current expires in 8 days. Every morning admin gets: 'Alex, one more renewal to Gold and priority booking for small group with personal trainer — renew by the 20th'. Admin just sends.
AI tracks VIP retention (e.g., active membership + 8+ workouts per month). If client didn't visit in 2 weeks or membership is ending — AI prepares SMS: 'Keeping your VIP — double bonus on next renewal'. Targeted offer keeps the client in top status.
You define the cashback percentage for monthly membership purchases and specify special bonuses for each personal training session with a chosen trainer.
When a client uses their wristband pass at the entrance, the system automatically registers the visit and awards points based on their current program status.
Clients use their accumulated balance to get discounts on the next membership or sign up for stretching classes, increasing their loyalty to the brand.
Book personal and group sessions 24/7
Group classes with capacity limits and waitlists
Trainer, room, and class schedules in one place
Memberships with automatic attendance and expiry tracking
Workout reminders and membership renewal alerts
P&L report: profitability per trainer and class type
Trainer pay — commission, per-class rate, bonuses
Analytics: attendance, retention, popular classes
AI will analyze your business in 5 minutes and show how many clients don’t return and how a bonus program can change that.
Access to StartaAI
Extended access to StartaAI
14 days free • No card required • We'll transfer your data from another CRM
Yes. Starta adapts to the specifics of your industry — from services and pricing to payroll and analytics. The AI takes fitness studio workflows into account and helps you get the most out of loyalty programs.
Tiered loyalty programs are included in Starta.one Pro. No limits on tier count, program count, or client count.
Yes. Clients see their tier (Silver/Gold/VIP), bonus balance, and how many visits or spend until the next tier — in the Starta.one mobile app and on your online booking page. This is the main driver: clients consciously book sooner because they're "almost Gold".
Yes. You can create separate tiered programs for different client segments — for example, a standard program for all clients and a separate "corporate" program with custom tiers for B2B partners.
AI does two things most admins don't have time for: 1) Every morning, it lists "one visit away from Gold" or "ready to promote to VIP" with SMS copy ready — "You're 7 of 8 visits to Gold, book by the 20th and lock in +10% lifetime". 2) It spots at-risk clients (e.g., VIP who booked only twice in 3 months instead of 6) and drafts a targeted offer to save their tier. Your admin just hits send. AI turns on automatically — no extra setup needed.
Yes, you can flexibly set rules: for example, give a fixed number of points for individual sessions with a trainer and a percentage of the price for group classes. This helps promote higher-value services through the loyalty program.
The system automatically sends push notifications about accumulated bonuses that may expire if the client doesn’t visit the studio within a set time. This creates an extra incentive to check the schedule and book a spot.
AI does two things: 1) Every morning it lists 'who needs 1 membership renewal or a few more workouts to reach the next tier' with ready SMS text; 2) It spots VIP members at demotion risk (2-week inactivity, membership ending soon) and prepares a targeted offer — keeping the member active before they switch to the gym next door. Admin just hits send.