Number of employees
License duration
8.99€6.29€ /month
75.52€ per 12 Months
Starta.one
Automate client returns for gel polish touch-ups and spa pedicures with personalized bonuses that turn a one-time visit into a steady booking every three weeks.
Starta.one is the AI CRM for service businesses. Everything for running a Nail Salon in one system — from client booking to membership tracking — while AI handles the routine. Over 1,000 businesses already run on Starta.
When a client comes in for a hardware manicure, the loyalty program automatically credits bonuses that can be spent on nail design or nail-plate reinforcement during the next visit. This encourages timely rebooking, ensuring steady master utilization with a 2/2 schedule. You can easily track guest preferences, offering discounts on french or spa pedicure exactly when they plan their visit. This approach turns random bookings into a predictable flow and increases the average check without extra effort.
No-shows in the nail industry run 15-20%. Each missed appointment is 2-3 hours of wasted technician time and lost revenue that can't be recovered.
Polishes, gels, tips, drill bits — dozens of items. Without systematic tracking, you don't know the true cost per service or when to reorder.
In the nail-salon business, the fight for clients often comes down to price, but real profit comes from those who return every three weeks. A loyalty program helps structure this process, turning a regular booking into a pleasant ritual. When a client knows that every nail extension earns points that later cover the cost of a french or polish refresh, their motivation to switch masters disappears. This is critical with an average check of $17.5, where every extra service directly impacts the day’s overall margin.
The problem of empty slots for masters on a 2/2 schedule is successfully solved with targeted bonuses. If Tuesday is usually slow, you can set double points specifically for spa pedicure on that day. This encourages bookings during so-called unpopular hours, ensuring even workload for the sterilizer and removal device. The client gets real value, and the salon avoids downtime, which in this industry is costly due to the inability to resell lost time later.
The psychological aspect of Silver, Gold, and VIP statuses plays a special role. Top-level clients are much more responsible about their bookings, drastically reducing no-show rates. Using a deposit-required booking model for VIP clients allows booking time without mandatory prepayment but with a clear understanding that accumulated bonuses will be lost if they don’t show up. Thus, the loyalty program becomes not just a discount tool but a full system for managing visitor behavior, increasing each workstation’s profitability by 15 to 20%.
Three day-to-day moments where the difference is obvious.
No-shows in the nail industry run 15-20%. Each missed appointment is 2-3 hours of wasted technician time and lost revenue that can't be recovered.
Set a higher cashback percentage on complex services like nail-plate reinforcement or signature nail design to encourage clients to choose pricier options.
Loyalty Programs takes over the part of running a nail salon that quietly eats 1-2 hours a day — no spreadsheets, no chasing replies, no fatigue mistakes.
Set a higher cashback percentage on complex services like nail-plate reinforcement or signature nail design to encourage clients to choose pricier options.
Automatically upgrade regular guests to VIP level where they get free nail repairs or nice discounts on spa pedicure with every visit.
Clients can partially pay for hardware manicure or old material removal with accumulated bonuses, significantly boosting their loyalty to your salon.
Give extra points for on-time arrival or using a deposit-required slot to book nail extensions during peak hours.
Track which procedures — french, rubbing powder, or classic manicure — are most often paid with bonuses to optimize your marketing campaigns.
AI sees: Oksana has 7 of 8 visits to Gold (normal cycle — gel-polish every 3 weeks, last visit 28 days ago). Every morning admin gets: 'Oksana, one more visit to Gold and +7% lifetime — slot Wednesday 11 AM for spa pedicure'. No guessing — ready text.
AI tracks VIP retention (e.g., 8 visits per half-year). If a VIP client missed 2 of her normal gel-polish cycles — AI prepares targeted SMS: 'Double bonus on nail extensions this week so you stay VIP'. More precise than a generic discount.
Define spending thresholds for statuses, for example, after ten gel polish visits a client automatically gets Gold status with a higher points accumulation rate.
When the master finishes a hardware manicure and payment is made via terminal, bonuses are instantly credited to the client’s balance according to their current tier.
At the next booking, the client sees the accumulated amount and is more likely to add extra services like paraffin therapy or complex nail design to the main order.
Clients book themselves 24/7 — choosing technician, service, and time
All technicians' schedules in one place — see availability at a glance
Auto-reminders 24 and 2 hours before — minus 70% no-shows
Supply tracking: cost per service and low-stock alerts
Payroll calculated automatically — commission, base rate, bonuses
P&L report: profit per technician including supply costs
Loyalty cards bring clients back for regular fills
Client card: favorite designs, allergies, treatment history
AI will analyze your business in 5 minutes and show how many clients don’t return and how a bonus program can change that.
Access to StartaAI
Extended access to StartaAI
14 days free • No card required • We'll transfer your data from another CRM
Yes. Starta adapts to the specifics of your industry — from services and pricing to payroll and analytics. The AI takes nail salon workflows into account and helps you get the most out of loyalty programs.
Tiered loyalty programs are included in Starta.one Pro. No limits on tier count, program count, or client count.
Yes. Clients see their tier (Silver/Gold/VIP), bonus balance, and how many visits or spend until the next tier — in the Starta.one mobile app and on your online booking page. This is the main driver: clients consciously book sooner because they're "almost Gold".
Yes. You can create separate tiered programs for different client segments — for example, a standard program for all clients and a separate "corporate" program with custom tiers for B2B partners.
AI does two things most admins don't have time for: 1) Every morning, it lists "one visit away from Gold" or "ready to promote to VIP" with SMS copy ready — "You're 7 of 8 visits to Gold, book by the 20th and lock in +10% lifetime". 2) It spots at-risk clients (e.g., VIP who booked only twice in 3 months instead of 6) and drafts a targeted offer to save their tier. Your admin just hits send. AI turns on automatically — no extra setup needed.
Yes, you can separate service and material costs in the settings. Bonuses will only be credited on the master’s work, letting you precisely control the cost of hardware manicure and keep high profitability for each procedure.
You can set individual rules for bonus expiration or usage limits for clients who often cancel visits without notice. This encourages visitors to be more disciplined and respect the master’s schedule, protecting your business from financial losses.
AI does two things: 1) Every morning it lists 'who needs 1 visit (gel-polish, extensions, spa pedicure) to reach the next tier' with ready SMS text like 'you have 7 of 8 visits to Gold, come by the 20th and get +7% lifetime'; 2) It spots VIP clients at demotion risk (who missed 2 cycles) and prepares targeted SMS with doubled bonus on next visit. Admin just hits send.